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Tell Your Story: Tips to Reach Donors with Your Candid Profile
September 25 @ 11:00 am - 12:15 pm
Learn how updating your nonprofit’s free Candid profile on GuideStar will grow your organization’s online identity and choose what tens of millions of potential donors see about your organization.
During this session, you will learn what your nonprofit’s Candid profile is and how you can earn Seals of Transparency associated with that profile to effectively tell your story, including sharing information about the work you do, the people involved, and the impact it makes. We will also talk about how and why to collect demographic data for your organization and the benefits of earning Candid’s Seals of Transparency.
The session will feature tips and lessons learned from nonprofit representatives who have effectively used Candid’s profiles to improve their online presence and outreach to new audiences and donors.
Workshop Outcomes:
- Plan next steps for telling your organization’s story via its Nonprofit Profile.
- Describe how the information in your Nonprofit Profile informs potential donors and funders and powers 200+ charitable sites.
- Explain how earning Seals of Transparency creates opportunities for your organization to be found, grow trust, and share your impact.
- Learn about free tools designed to help you collect and share demographic data.
